New VP for Coast Central

Arcata resident Dean Hart has joined Coast Central Credit Union as Vice President, Marketing and Communications.

Dean Hart, Vice President, Marketing and Communications

Dean Hart, Vice President, Marketing and Communications

In making this appointment, the credit union’s President/CEO Dean G. Christensen stated that,  “Hart comes to us with over 20 years of experience in marketing, communications and membership engagement.  Most recently from the University Advancement division of Humboldt State University, Dean brings to Coast Central a depth and breadth of experience from both the profit and not-for-profit business sectors.  He will be instrumental in driving the credit union’s brand and mission to provide exceptional service and value to our members.”

With a management degree from Northeastern University, combined with executive marketing roles with industry leading sporting good companies (Yakima, Nike, Specialized Mountain Bikes, and Rollerblade), Hart has a background in strategic marketing, brand management, market research, and public relations.

Dean Hart, his wife, Janet, and twin high school daughters have lived in Arcata for over 15 years.

In addition, Dean G. Christensen announced that Dennis Hunter is retiring in July, after serving

the credit union since he was appointed as Vice President, Marketing and Communications in 1995.

“In the past 18 years, “Dennis has been a very important, hardworking and dedicated member of our team. He has contributed greatly to our many years of outstanding performance,” he said. “On behalf of the credit union’s volunteer Board of Directors, its Supervisory Committee, management and staff, I wish Dennis and his wife, Karen, all the best as they enter a new and exciting chapter in their lives.”